If you run a business that connects with visitors through lodging, dining, adventure, retail, services, or experiences, you’re in the right place. Our Partner Program is a free, tourism-focused initiative that helps you reach visitors before they even arrive.

What’s Included

Through our Partner Program, we promote Gulf County businesses through a range of marketing and engagement tools:

Web + Digital

• Listing on VisitGulf.com with links and images
• Opportunities for inclusion in blog content, social media, and newsletters
• Digital reports available by request

Public Relations

• Inclusion in media pitches and destination stories
• Opportunities for influencer or press hosting during FAM tours and events

Visitor Engagement

• Display space for brochures, rack cards, or menus at the Gulf County Welcome Center
• Referrals through visitor inquiries and group leads
• Connection to tradeshows and destination marketing initiatives

Support + Education

• Access to free trainings and workshops
• Crisis communication tools and visitor service tips
• Select industry research and marketing updates

Who Can Be a Partner?

Our Partner Program is open to any tourism-related business that helps shape the visitor experience in Gulf County. This includes, but is not limited to:

New to the Partner Program?

Becoming a partner is free and easy, and gives your business access to a wide range of promotional support, from website listings and social media to PR and visitor engagement.

How to Get Started:

1. Click the button below to fill out our short Partner Interest Form

2. We’ll follow up to complete your listing and get you plugged in

3. That’s it—you’ll be added to our growing list of tourism partners!

📄 Download the Partner Program Flyer
Get a quick overview of what’s included, how we support your business, and how to stay involved year-round.

Already a Partner?

If you're already using the Partner Portal to manage your business listing, you're all set! No need to register again.

Just take a moment to log in and make sure your listing is up to date. Check that your:

• Business description (copy) is still accurate
• Images reflect your current offerings
• Logo is the one you want featured

Keeping your listing fresh helps visitors find you and get the best impression of your business!

Stay Connected

Short-Term Rental Business License

The Gulf County Board of County Commissioners would like to announce the launching of their new Short-Term Rental Business Licensing software system. This online portal will allow owners and property managers to create and view applications electronically, pay invoices, as well as other features. 

Please click on the following link to register and apply for your short-term rental property(s):

If additional information is needed, please contact our office at 850-229-7800 or e-mail us at STRLicense@visitgulf.com. Our Office Hours are Monday-Thursday 7 am-5:30 pm.

The entire Short-Term Rental Business License Ordinance can be found here: 

Gulf County Ordinance 2020-04

Steps for Short-Term Rental License Renewal

Short-Term Rental License Checklist

Short-Term Rental Inspection Checklist